Your Subtitle text


Expose yourself to some new ideas!  Download a few intriguing articles on demonstration tips and ideas - and feel free to forward these on to others.  If you'd like to receive new articles right when they are published, contact us to be added to the email list.

Clicking on the article name takes you to the article in a web page; clicking on "PDF" opens the article in PDF format in a new window, enabling you to save it for yourself.
Vision Generation Demos - The Crisp Cure for Stunningly Awful Harbor Tours   PDF

Stunningly Awful Demos:  Waaay Out of Alignment   PDF

Stunningly Awful Demo Phrases   PDF

Stunningly Awful On-Boarding Demos - The Trouble Begins    PDF

Stunningly Awful Sales Tactics – The Future-Sales Prevention Team    PDF

Stunningly Awful Demo Communication – Unencrispening the Demo    

Let's Talk About Value - Uncovering the Delta    PDF

Stunningly Awful Sales Kickoff Demos:  Selling to Your Sales Force - the Toughest Customer of All!    PDF

Stunningly Awful Demo Outcomes - Why Objections Shouldn't Need To Be Overcome    PDF

Stunningly Awful vs. Truly Terrific Competitive Differentiation - What, When and How    PDF

Surprisingly Delectable Demos – Delightful Dining Analogies    PDF

Stunningly Awful Demos - Two Words to Avoid    PDF

Stunningly Awful Web "Overview" Demos - The Gruesome Anatomy of a 1-Hour Web Overview    PDF

The Menu Approach - A Truly Terrific Demo Self-Rescue Technique    PDF

Why Structure a Demo Like a News Article?    PDF

Stunningly Awful Demos - Insufficient Discovery    PDF

Demo Capital - Underutilized, Undervalued and Often Insufficient

Stunningly Awful SaaS Demos - Lost in the Clouds    PDF

Storytelling and Demos    PDF

Remote Demos - The Role of the Active Conduit    PDF

Are You a Demo Expert?  Why Experts Should Feel Uncomfortable    PDF

Demo Skills Assessment - Do It Now    PDF

Stunningly Awful Sales Prevention Demos    PDF

We Are Programmed to Forget - And Its Impact on Our Demos    PDF

Remote Demonstrations - What Can We Do Better?    PDF

Stunningly Awful Demo Evolution- Have You Ever Seen Demos Get Shorter?    PDF

Stunningly Awful Demos Team Practices - Where 1 + 1 = 0    PDF

Why Should a Demo Be Like a News Article?    PDF

What Makes a Demo Truly Remarkable?    PDF

Demos to Mixed Local and Remote Audiences    PDF 
- Tips to Handle Combination Situations

'Twas the Night Before the Big Demo    PDF

Stunningly Awful Demos - Debilitating Demo Diseases    PDF

Stunningly Awful Demos - Debilitating Demo Diseases Additional Afflictions    PDF

Auto-Demo Hell    PDF

More Auto-Demo Hell - A "Customized" Recorded Demo?    PDF

Competitive Demo Situations and "Bake-offs"    PDF
- How to Bias Towards Your Strengths

Why Don't They Get It - Are They Stupid Or What?    PDF

Transition Vision - "We Love It - But How Are We Going To Get There?"    PDF

Attention Retention in Demonstrations    PDF

Stunningly Awful Demo Situations - The Horror of Scripted Demos    PDF

The Meaningless-Filler Gratuitous-Phrases Vocabulary List    PDF

The Content-Free Buzzword-Compliant Vocabulary List    PDF

Four Opportunities to Harvest- The Value of Informal Success Stories   PDF

Stunningly Awful Software Evaluations - A Strategy of Hope?    PDF

Stunningly Awful Remote Demos                           PDF
- The Top Ten List of Inflicting Pain at a Distance

Too Complex - A Demo Disaster Story    PDF

Stunningly Awful Demos                                            PDF
- The Great Demo! Top Ten List of What NOT To Do

Stand Away From The Mouse! - Letting Your Champion Drive    PDF

Trade Show Demonstrations - The Menu Approach    PDF

The Database Break-Even Point    PDF

Death By Corporate Overview    PDF

The Great Demo! Top Ten List    PDF