| Copyright 2004-2010 The Second Derivative. All Rights Reserved. |
| The Second Derivative helps software organizations achieve their sales and marketing objectives by dramatically improving the success rates of their demos. The Great Demo! method enables organizations to create and deliver surprisingly effective software demonstrations. We offer workshops, coaching and consulting with a focus on the needs of organizations developing and selling business-to-business software. Put the "Wow!" in your demos! Increase your closed business within the next two quarters. |
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Interesting News: Our customers report getting letters and email from their customers - thanking them for the crisp, focused, refreshing demos they delivered! |
| Organizations that implement the Great Demo! method report: Sustained gains of 10% or more in improved close rates overall Shorter sales cycle length – by 50% Demo win-rate increases of 25-75% Improved forecast clarity and predictability Ongoing cost-of-sales reduction by 25% Free evaluations and POC's transformed into paid events Increased deal size and breadth by 2x Reduced time-to-proficiency for new sales and pre-sales staff Crisper qualification and generation of well-qualified prospects Increased deployment within current customers Positive differentiation vs. competition Increased revenue and profit per employee A cultural change resulting in a sharper focus on customers Explore the Offerings we provide: > Great Demo! Workshops and Seminars > Great Demo! electronic and hard-copy Books > Coaching on demo preparation, execution and strategy |
Click Here To view a handful of Great Demo! Testimonials and Overview Videos |
Latest Article Demo Capital - Underutilized, Undervalued and Often Insufficient Available Here |
| Copyright 2004-2011 The Second Derivative. All Rights Reserved. |